Chefs in action

How about some behind the scenes in the busy kitchen?

Seeing the who, what, where, when and why behind a delightful plate of food may be just as important as seeing the food itself. Showcasing the activity in your restaurant’s kitchen is an effective way to generate interest and an element of transparency that will connect on a deeper level with your customers.

Or simply put — a perspective of your restaurant which is never seen before. For instance, a pair of hands working on the dough.

Pouring of something on a dish….as simple as grated cheese to sauces or the Chef briefing the kitchen staff. Highlighting your Chef is a sure way of generating interest. It enables your audience to see what goes on in the preparation of the food.

It is a kind of visual storytelling which can be utilised to add to your brand rather than showing just regular food shots.